Activity

https://www.pearltrees.com/faheemkhatri4/faheem-khatri/id48988092/item412506846
If you’re paying $10 CPM and the click-through charge can be an industry normal of 0.5%, then it costs you $10 to get 5 individuals to your website, or $2 per person. If 2% of the readers to your website create a purchase, your customer purchase charge (CAC) is $100, ($2 / 2%). Meaning for each exchange you do you need to pay out $100 in marketing fees.